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In today’s noisy, saturated markets, every executive wants to be a thought leader, making the act of becoming one that much harder.

True thought leaders are opinionated—and vocal about it—with subject matter expertise grounded in unique market knowledge and customer-focused insight.

Red Fan knows that real thought leadership can build unshakable trust between your team and your customers while nurturing sincere relationships with the media covering your industry.

We’re firm on the differences between “thought leaders” and “subject matter experts” and know how to leverage both to elevate your marketing and communications strategies.

We found in Red Fan exactly what we needed from our PR firm: A true partner. Our company is in an extremely exciting growth phase, and the financial and regulatory industries we serve are evolving daily. We sought an agency that not only understands the space, but thinks strategically about how to break through the noisy news landscape. Whether collaborating on communications during our private equity acquisition, brainstorming fresh ways to position our brand or determining the right stories to share with media, I can always trust that Red Fan is looking for creative ways to boost our reputation and introduce new ideas to our marketing and communications teams. Most importantly, I know they have my back.

- Jennifer Werner, CMO, CSI

We brought Red Fan on to announce Versatile’s Series B funding—one of the largest raises in the construction industry’s history. Through the announcement and subsequent campaigns highlighting our enterprise partnerships and CEO’s thought leadership, Red Fan secured placements in Business Insider, Forbes and several key industry trades. Our team at Red Fan understands Versatile’s business goals and seamlessly collaborates with us to build awareness for our company’s groundbreaking technology.

- Lori Peters, VP of Marketing, Versatile